Llyr Gruffydd, Plaid Cymru’s North Wales AM has backed Small Business Saturday by spending a tenner in Denbigh High Street. He said: “The challenge for shoppers on Saturday was to spend a tenner in local shops rather than give in to the temptation of online shopping or the big supermarkets.

“The quality and customer care we enjoy by shopping locally is also matched by the fact that much of the produce is locally sourced or produced. It’s also far more likely that the money spent locally in a small business will stay in the local economy, so helping other businesses.”